Short-term rentals (STRs), including mainstays such as Airbnb and VRBO, captured 9.5% of lodging revenue in Texas equating to $1.54 Billion in the 12 months ending Q1 2026, up 10% over the previous year. In that period, Airbnb accounted for 7.2% of statewide lodging revenue, HomeAway (VRBO) for 0.9%, and other STR platforms made up 1.4%.
The San Antonio Business Journal reported on San Antonio’s hospitality sector performance in First Quarter 2026 while the city’s Spurs NBA franchise is in the NBA Finals for the first time since 2014. Naturally, journalist Scott Bailey reached out to Source Strategies for insight into how the city’s vital hospitality industry performed. The article, SA hotels get big bounce ahead of NBA Finals, looks at San Antonio’s downtown and SeaWorld submarkets and looks ahead to the Finals impact.
The San Antonio Express-News is reporting on San Antonio’s wager that the hospitality sector will rebound as new luxury hotels continue to enter the market. In the article, San Antonio hotels keep betting on brighter future despite downtown demand slump, journalist Lily O’Neill used data from Source Strategies to provide meaningful context to the current situation in the Alamo City’s most important hospitality submarket.
