Hotel revenues and their occupancy rates went up in the Longview market in 2018, according to a report issued recently by Source Strategies.
Hotel revenues increased by 7.9 percent in the Longview market and 7.8 percent within the city from 2017 to 2018, reported Source Strategies, a hotel consultancy in San Antonio.
The occupancy rate grew from 52.1 percent to 55.2 percent in the Longview market and from 52.6 percent to 55.6 percent within the city, Source Strategies reported. The market, which contains 2,911 hotel rooms, consists of Longview and neighboring communities such as Kilgore, Gladewater and Gilmer; 2,172 of the rooms are located within the city of Longview.
“It’s a good, solid year for the Longview metro,” said Paul Vaughn, senior vice president with Source Strategies. “If we look at the city of Longview, it is even better.”
Read the full article at the Longview News-Journal: Report: Hotel occupancy rates, revenues continue to climb in Longview area | Local News | news-journal.com